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Sofia Richie has become a household name since her viral wedding. Her makeup routine is no exception. Richie, who joined TikTok last April, has amassed over three million fans in just a few months. This is thanks to her behind-the scenes videos and chatty “get ready with me” videos. She’s “obsessed with” one product? Summer Fridays Lip Butter Balm.
The model shared her makeup routine, which she described as “soft and gentle,” with Summer Fridays Lip Butter Balm Pink Sugar. The internet was in a frenzy after she said, “This flavor tastes like heaven” as she applied it. Sofia’s video received over 7,8 million views and the lip balm was out of stock almost immediately. A waiting list grew by the minute.
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@sofiarichiegrainge
Here we go
Original sound – Sofia Richie GRAINGE
Summer fridays lip balm
SUMMER FRIDAYS
Summer Fridays Lip Balm
$24
Buy Now
This vegan hydrating lip balm may seem like a lot of hype to some, but it is not. This balm has been my favorite for years, thanks to its richly pigmented, creamy formula that gives off the much-desired ‘your lips but better’ shade. The moisturizing murumuru and shea seed butters are to thank for my lips not cracking or chafing as much as they used to. It has a beautiful, natural shine, which isn’t heavy or tacky. This is the perfect summer makeup. The vanilla scent is divine, almost tropical, and not at all cloying.
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Summer Fridays Lip Butter Balm is a huge hit with Sofia, TikTok and me, but we are not the only fans. Over 1,000 customers have given the product five stars on Sephora. One customer called it their “Holy Grail Lip Balm,” while another said that its formula was “to die for.”
One shopper said, “This is the best lipbalm I’ve ever used.” “Other balms dry out my lips and require me to reapply them an hour or so later.” This one is different…You can use it in the morning and be good to go!
What are you waiting? Shop Summer Fridays Lip Butter Balm in six different colors while it is still available.
